Film can assist you in several ways to improve safety, prevent incidents, and comply with legal information obligations. For example, when contractors, external parties, and other guests visit your site, you want them to be aware of the risks and know the safety instructions. So what do you do? You create a Gate Film...
Gate film
You create a video outlining all the rules of your company... Well, forget it! That won't work. Your visitors will be overwhelmed with everything that must be done, how it should be done, and what is not allowed. There's too much information to remember in a short time. Moreover, it's dry material, and before you know it, your visitor is distracted by their smartphone.
That can be done differently. We believe that a gate film is much better suited to make people aware of the safety culture within your organization in a short time. That doesn't mean they know all the rules. But they become aware of the risks to expect in your plant. You tell them what to do in case of an emergency and what to do if they are unsure about something. This gives them a sense of personal responsibility. Ultimately, that is the best guarantee for a change in behavior.
But what if it's really important to explain ALL the rules fully? AND ensure that people truly understand and remember them 100%... Then it's time to make an instructional video.
Instructional video
Visuals and sound help your audience better understand the message, even when there is a language or cultural barrier or low literacy. In such cases, you could use animation, which can be understood by anyone, regardless of who they are or what their background is.
A instructional video can be used in training situations. Both in a classroom setting and individually, for instance, in an e-learning system. It also provides an excellent means to assess whether someone has truly understood the material before they proceed to work.
Case video
If unfortunately an incident occurs, don't miss the opportunity to learn from it. Create a video where you dissect step by step what went wrong, and let the involved parties speak.
And then use the video to initiate a discussion within your organization, aiming to prevent such incidents from happening again.
Safety campaign
To break through professional complacency, it's important to regularly reinforce the message of safety at work, even among employees who have been with the company for a long time. One effective way to do this is by positively surprising them with a compelling story. Information conveyed in the form of a narrative is simply better understood and remembered. Ensure that your story is pervasive throughout your organization. It should be visible in every nook and cranny of your company: on screens in the cafeteria, on posters, on the intranet, in mailings, etc. Turn your safety message into an event that engages everyone.
How do we approach a safety film project exactly? Here's a glimpse into our process at MoviLab. To begin with, we gather as much information about your target audience as possible so that we can put ourselves in their shoes. This allows us to understand what needs to be done to achieve a behavioral change. We often accomplish this through our Story Canvas method. This involves an interactive session where we thoroughly analyze your target audience and your safety message together. Finally, we collaboratively devise a plan to assist you in achieving zero incidents.
Read more about our approach on our safety film page >
Would you like to discuss safety (film) further within your organization? Call us at 085-25 00 900 or send us an email..
