"During the process of our first animation, we were guided very well every step of the way, which made our second project even smoother. Top experience!"
- Dorothea Koletsos
- animation
- FastLane
Complex issues become crystal clear with animation
How do you communicate complex issues clearly? This 1.5-minute animation video illustrates in a straightforward manner how the FastLane app aids in achieving sustainability goals. Building owners and users are faced with a challenging task.
FastLane
FastLane is an app developed by Royal HaskoningDHV, an international consultancy and engineering firm specializing in sustainability, infrastructure, water, and the environment. The FastLane app is designed to support building owners and users in achieving sustainability goals and making buildings more sustainable. It provides a structured approach and tools to implement sustainability measures quickly, efficiently, and carefully. The app helps identify challenges, maintain an overview, calculate costs, and engage stakeholders in the sustainability process. With the FastLane app, building owners and users can effectively and informatively realize their sustainability ambitions.
Animation provides a quick and understandable way to clarify complex issues. The specially developed animation for FastLane explains in just one and a half minutes how the app supports in achieving sustainability goals. By applying animation in this context, we can make abstract concepts more visual.
Building owners and users are faced with the challenge of making their buildings more sustainable due to the climate agreement and the associated energy transition. The FastLane approach from Royal HaskoningDHV helps them achieve this quickly, intelligently, and carefully.
Our task was to create a captivating animation. We first delved into the target audience and asked ourselves several questions: Where do we begin? What challenges do we face? How do we maintain an overview? What are the costs? How will we implement it? How do we get all stakeholders excited? These insights guided our approach and resulted in this animation video.
The result is an engaging video that provides answers to the complex issues faced by the target audience.
Curious about a different approach to animation? Check out Een luchtige video om medewerkers bewust te maken van risico’s as well!
When creating this animation video, we combined the following expertise:
- Communication and advice
- Target audience analysis
- Developing concept
- Concept and script
- Script development
- Copywriting
- Content and creation
- Animation
- Recording and editing
- Voice-over in two languages
- Translations
- Editing and audio in multiple languages and multiple versions.
This is what the customer says about us
"Working with MoviLab is a breath of fresh air. The professionalism, creativity, and dedication were evident in the final result. The film is everything we envisioned, but even better."
- Björn Leijssen
"The communication has always been clear and honest, so we knew exactly where we stood. All in all, an incredibly pleasant collaboration with a result we are extremely proud of! A bull's-eye!"
- Caroline Bosman-Schikker
"A powerful video to engage citizens through social media for the tax return check."
- Jurgen de Vries
"The video is well received by many employees. Sophie keeps their attention, and employees are talking about Sophie in the department. Employees find the video enlightening and watch with interest until the end."
- Zineb Rezziki
"I've always experienced recording days with you as a party, albeit a professional one with a focus on the result."
- Mandy van Veghel
This is what the customer says about us
"During the process of our first animation, we were guided very well every step of the way, which made our second project even smoother. Top experience!"
- Dorothea Koletsos
"Working with MoviLab is a breath of fresh air. The professionalism, creativity, and dedication were evident in the final result. The film is everything we envisioned, but even better."
- Björn Leijssen
"The communication has always been clear and honest, so we knew exactly where we stood. All in all, an incredibly pleasant collaboration with a result we are extremely proud of! A bull's-eye!"
- Caroline Bosman-Schikker
"A powerful video to engage citizens through social media for the tax return check."
- Jurgen de Vries
"The video is well received by many employees. Sophie keeps their attention, and employees are talking about Sophie in the department. Employees find the video enlightening and watch with interest until the end."
- Zineb Rezziki
"I've always experienced recording days with you as a party, albeit a professional one with a focus on the result."
- Mandy van Veghel
